Bremer Financial Corporation is pleased to announce that Erin Dady has been named Chief Marketing Officer effective December 4, 2017.
Erin brings a proven track record as a skilled communicator, with extensive experience in communications, government relations, team building and strategic planning. As Bremer’s CMO, Erin will use these talents to develop overall marketing, PR and external communications strategies.
“The opportunity to work for a successful regional bank headquartered in the city that I love is almost too good to be true,” said Erin. “I am excited about enhancing Bremer’s marketing through branding and customer segmentation, which will start with listening, building relationships, and maximizing the value our team will offer.”
Erin’s 23-year career includes leadership roles at the University of Minnesota and a variety of public sector roles, including 10 years in leadership positions for the City of St. Paul, starting as the City’s director of marketing. Erin then spent five years as chief of staff to St. Paul Mayor Chris Coleman. In this role, Erin managed all Mayor’s Office operations and initiatives, including communication and outreach, government relations, policy and strategic planning, as well as acting as chief advisor on the City’s $500 million annual budget and 3,000 employees.
“We are so fortunate to have someone of Erin’s caliber join our organization,” said Jeanne Crain, president and chief executive officer of Bremer Financial Corporation. “Erin’s broad experience and familiarity with public dialogue and discourse, and putting customers at the center of decisions, will be instrumental in advancing Bremer’s relationship management approach and desire to connect with our communities in new and meaningful ways.”
In addition to her professional experience, Erin has given back through community service in a number of ways. She has served on the Twin Cities Habitat for Humanity Board since 2012, and has served on a number of community boards and committees including Visit Saint Paul, Landmark Center, St. Paul Chamber of Commerce Foundation, The Jeremiah Program, and Women Winning.
A longtime resident of St. Paul, Erin earned a Bachelor of Arts in Political Science from Northwestern University, and an MBA from the University of Minnesota Carlson School of Management. She was recognized as a Minneapolis St. Paul Business Journal 40 under 40 recipient, and named one of the top Executive MBA students from Poets and Quants in 2015.