Michelle Chen joined Bremer as Social Media & Content Specialist in 2018, bringing with her over ten years of social media, digital content and community marketing experience across multiple industries. Prior to Bremer, Michelle worked with a tech startup, the University of Minnesota and Yahoo! Southeast Asia.
With her extensive digital media knowledge, Michelle has conducted research and taught undergraduate courses in digital media at the University of Minnesota. Her research has won numerous best student paper awards at regional, national and international conferences, and she is a regular presenter at these conferences. She also has publications in competitive peer-reviewed journals. No stranger to writing, Michelle has years of content marketing experience, writing for blogs and newsletters.
Working in the marketing department at Bremer, she combines her academic knowledge and professional expertise to increase brand visibility, expertise and competitive advantage as well as to amplify the voices of Bremer employees on social media.
Passionate about giving back to her community, Michelle is a board member of the University YMCA at the University of Minnesota and occasionally volunteers her free time to write for publications and nonprofits. Michelle graduated from the University of Minnesota with a doctoral degree where she focused on ways to motivate behavior, and how to grow and retain brand supporters on social media.